SEO Competitor Analysis

By spying on your competitors you can get invaluable insights into what is working well for them. This will help you to implement new ideas and tactics on your own website.

Introduction to Competitor Analysis

It’s a good idea to do the competitor analysis at the early stages of planning your website. This way, you will have time to make the necessary adjustments that might be more difficult to implement later on (such as changing the internal structure or the use of keywords). You will have access to your competitors ranking data via your SEO portal with Lakewood, we will also review and research the following competitor site information.


Links

Analysing the link profile of other sites in your niche will help you to discover new backlink opportunities. It can also give you an idea on what a successful backlink profile should look like (i.e. the ratio of follow vs. no-follow links or anchor text distribution)

Content

Check what are the most popular content pages, which ones have the highest number of backlinks. Content analysis can be a gold mine of ideas for your own site. See what your competition is doing well and then tweak their ideas, providing something better to your own audience.

Keywords

Find out what keywords your competitors are targeting. This way you can discover new opportunities you might have missed during your own keyword research.

Internal Site Structure

Analyse the site architecture of your competition. If the competitor is ranking in the first place, consider if implementing their site structure is something that could work on your site as well.

98% Client Retention Rate

No contracts or tie-in period

Dedicated Account Manager

Safe & Ethical SEO

Monthly Reports & Reviews

ROI Driven Results

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Affordable SEO Plans & Pricing

All our SEO projects are quoted per website but you can see our plans and pricing below to give you an idea of what to expect. Our SEO plans aren’t fixed and we’ve designed them to be adapted to each project. You may find the price is more or less than stated below, depending on your specific needs so get in touch to get a no-obligation quote.

Starter

For Local & Low Competition websites.


From
£285
Billed per month. Cancel anytime, no contract.

Get Started

6 Target keywords
Keyword Research & Analysis
Google Penalty Check
Google Disavow Management
Competitor Analysis
Monthly Reports

Off-Page Optimisation*
Monthly link building that will bring real traffic and increase domain authority. We build links through a variety of sites that signal trust and authority. Each link will be related to your niche with well placed outgoing links with mixed natural anchor text.

On-Page Optimisation Included**
Monthly optimisations to the meta descriptions & titles, HTML markup, keyword placement, images, landing page creation, page speed and structure.

Small Business

For websites in a sector with moderate competition. International or local targeting.


From
£495
Billed per month. Cancel anytime, no contract.

Get Started

10 Target keywords
Keyword Research & Analysis
Google Penalty Check
Google Disavow Management
Competitor Analysis
Monthly or Weekly Reports
Social media support

Off-Page Optimisation*
Monthly link building that will bring real traffic and increase domain authority. We build links through a variety of sites that signal trust and authority. Each link will be related to your niche with well placed outgoing links with mixed natural anchor text.

On-Page Optimisation Included**
Monthly optimisations to the meta descriptions & titles, HTML markup, keyword placement, images, landing page creation, page speed and structure.

SME

For sites in a competitive sector or sites looking for rapid growth. International or local targeting.


From
£795
Billed per month. Cancel anytime, no contract.

Get Started

15 Target keywords
Keyword Research & Analysis
Google Penalty Check
Google Disavow Management
Competitor Analysis
Monthly or Weekly Reports
Social media support
Writing & publishing of 2 blog articles

Off-Page Optimisation*
Monthly link building that will bring real traffic and increase domain authority. We build links through a variety of sites that signal trust and authority. Each link will be related to your niche with well placed outgoing links with mixed natural anchor text.

On-Page Optimisation Included**
Monthly optimisations to the meta descriptions & titles, HTML markup, keyword placement, images, landing page creation, page speed and structure.

The X Plan

Viral growth for sites in competitive industries. International or local targeting.


From
£1395
Billed per month. Cancel anytime, no contract.

Get Started

25 Target keywords
Keyword Research & Analysis
Google Penalty Check
Google Disavow Management
Competitor Analysis
Monthly or Weekly Reports
Social media support
Writing & publishing of 4 blog articles

Off-Page Optimisation*
Monthly link building that will bring real traffic and increase domain authority. We build links through a variety of sites that signal trust and authority. Each link will be related to your niche with well placed outgoing links with mixed natural anchor text.

On-Page Optimisation Included**
Monthly optimisations to the meta descriptions & titles, HTML markup, keyword placement, images, landing page creation, page speed and structure.

* The number of links built will vary each month. We don’t build links for the volume of links, we build select high-authority links. One high-authority, relevant link is better than 100 low-quality links.

** If your site has major on-page issues then we would provide a quote to have the on-page issues resolved before commencing with your plan.